Privacy Policy
This website is intended to provide information about illumin8 and its services. We do not sell products directly on this site. Any personal data collected is solely for responding to inquiries, managing business relationships, or analytics purposes with consent.
We know how important it is for you to understand how we use your data. This Privacy Policy sets out how and why we collect, store, process and share your personal data. We will always be transparent with you about what we do with your personal data.
This policy also tells you what your rights are in relation to the personal data you give to us. If you have any questions about this Privacy Policy or your rights under it, please contact us.
We are illumin8 Blinds and Curtain Limited (“illumin8”) and our registered address is illumin8 Studio, Castle Court, Nottingham, NG7 1FD, England. illumin8 is the “data controller” of any personal data it may collect, process and hold about you, unless we inform you otherwise.
What personal data do we collect?
When you visit our website, we automatically collect limited technical information through analytics cookies, such as IP address (anonymised), device type, browser, pages visited and time spent on pages. This information is collected in an aggregated and anonymised form and is not used to identify you personally.
The personal data we may collect from you directly is limited to information you provide voluntarily, for example if you contact us to inquire about our services or become a business partner. This may include your name, email, telephone number, and business information.
We may, where we have a lawful basis for doing so, also collect personal data about you from third parties who provide us with additional publicly available information about you in order to complete the business activity which third-party has engaged us to do so.
We use this information on an anonymous basis and will never use it to identify any particular user. This applies in particular to website analytics data collected through cookies. We won’t be able to link this data to any other data that we hold about you and the purpose of collecting this data is to perform shipping activities for of product or services purchased by you.
When do we collect your personal data?
When you access our website or use any of our mobile Apps.
When you join our illumin8 business offering to become dealer, franchisee or business partner.
When you contact us or we contact you to take part in surveys, competitions or promotions.
When you contact our customer services team online or over the phone.
When you engage with us on social media (by mentioning/tagging us or by contacting us directly).
Analytics and Cookies
We use analytics cookies provided by Google Analytics to understand how visitors use our website and to improve our services. These cookies collect information such as pages visited, time spent on the site, device type and general location (based on anonymised IP address).
We only set analytics cookies after you have provided your consent via our cookie banner. You can accept or reject these cookies at any time using the cookie settings available on our website.
We do not use analytics data to identify individual users and we do not combine this data with other personal information.
Where we use analytics cookies, we rely on your consent as the legal basis for processing this data. You can withdraw your consent at any time.
Visiting our website without interacting with forms or business services only results in anonymised analytics data collection.
How do we use your personal data and what are our legal justifications for doing so?
To make our products and services available to you
We use your personal data to provide you with the information, products and services that you request or purchase from us (i.e. to complete certain tasks, processes or orders on our website or within our apps, take payment online (where applicable) and deliver your products or services), and to communicate with you regarding those products and services that you purchase from us and respond to your questions and comments.
We may also use your personal data to measure how satisfied our customers are and provide customer service (including troubleshooting in connection with purchases or your requests for services or when you ask us questions on social media).
We rely on our contractual arrangements with you as the lawful basis on which we collect and process your personal data when you make an order for products and services. Alternatively, in some cases, we rely on our legitimate interests as a business (for example, to measure customer satisfaction and troubleshoot customer issues). Where we rely on our legitimate interests, we will always make sure that we balance these interests against your rights.
For administrative and internal business purposes
We may use your personal data for our internal business purposes, such as enhancing our site, improving our services and products and identifying usage trends. We may also use your data to monitor the use of our website and ensure that our website is presented in the most effective and relevant manner for you and your device and setting default options for you (such as language and store location);
It is in our legitimate interests as a business to use your personal data in this way. For example, we want to ensure our website is customer friendly and works properly and that our products and services are efficient and of high quality. We also want to make it easy for you to interact with us. Where we rely on our legitimate interests, we will always make sure that we balance these interests against your rights.
For security and legal reasons
We use your personal data to:
ensure the personal information you provide us is accurate;
conduct fraud checks or prevent other illegal activity;
protect our rights or property (or those of others); and
fulfil our legal and compliance-related obligations.
In some cases, we will use your personal data because it’s necessary for us to comply with a legal obligation (such as if we receive a legitimate request from a law enforcement agency). In other cases (such as the detection of fraud) we will rely on our legitimate interests as a business to use your personal data in this way. Where we rely on our legitimate interests, we will always make sure that we balance these interests against your rights.
In relation to your illumin8 dealership or franchise business relationship
We use your personal data to personalise your experience with illumin8 to:
measure the effectiveness of our marketing campaigns and our advertising;
carry out limited automated decision making based on the information you have given us when we segment our illumin8 database to determine which offers that you may be interested in.
Who do we share your personal data with?
We will never sell any of your personal data to a third party. However, in order for us to provide our services to you, we share your personal data with our trusted third party service providers or our group companies, as detailed below. Whenever we share your personal data, we put safeguards in place which require these organisations to keep your data safe and to ensure that they do not use your personal data for their own marketing purposes.
To fulfil orders for products and services
We work with a number of trusted service providers who carry out services on our behalf. When you purchase products and services from us, the services provided by these organisations includes delivery, product assembly and installation, waste removal and processing payments. It is in our legitimate interests as a business to work with these service providers since we may not have the capabilities to provide these services ourselves. In each case, we will ensure that the service provider is only allowed to use your personal data in order to provide the services to us and for no other purpose.
To prevent crime and comply with laws
There may be scenarios where we are subject to a legal obligation to share or disclose your personal data, such as with law enforcement agencies or public authorities in order to prevent or detect crime or fulfil a legal requirement.
Other professional services
We may need to disclose your personal data to our insurers where we believe that it is required under our contractual relationship with our insurance provider to do so.
We work with carefully selected third parties, such as our customer database hosting provider, marketing agencies and advertising partners who assist us in providing you with a positive customer experience. We work with these third parties to place relevant content and advertisements for you on our website, other websites and online media channels and apps. In order to do this, we use pixels and cookies. You can see our Cookie Policy.
Group companies
We may share the personal data we collect with other organisations in the illumin8 Group where those other companies share various operations and business processes with us (such as illumin8 Ireland Limited, illumin8 IT AB, illumin8 of Sweden AB). We will do this in order to fulfil our contractual obligations to you, or because it is in our legitimate interests to do so.
Transfer of your personal data outside the EEA
We may need to transfer your personal data outside of the European Economic Area (EEA) for example the USA, in the following circumstances:
Where you have requested a service which is fulfilled by one of our group companies which sit outside of the EEA; or
Where we work with a supplier which processes some of its personal data outside of the EEA.
These countries may not have the same data protection laws as the UK and the EEA and so your personal data may not be subject to the same protections. However, in such cases, we will make sure that any transfer of your personal data to countries outside the EEA is subject to appropriate safeguards as if it were being processed inside the EEA and under the guiding principles set out in this privacy policy.
If you would like further information please contact us.
Your rights
You have a number of rights relating to your personal information and what happens to it. You are entitled to:
have your data processed in a fair, lawful and transparent way;
be informed about how your personal data is being used, an example being this privacy policy;
access personal data we hold about you;
require us to correct any mistakes in your personal data;
require us to delete personal data concerning you in certain situations where there is no good reason for us to continue to process it;
request that we transfer your personal data to you or another service provider in a simple, structured format;
object at any time to processing of your personal data for direct marketing purposes;
object to automated decision making which produces legal effects concerning you or similarly significantly affects you;
object in certain other situations to our continued processing of your personal data; and
otherwise restrict or temporarily stop our processing of your personal data in certain circumstances.
You can read more about your rights, including the circumstances in which they apply, in the Guidance from the UK Information Commissioner’s Office (ICO). You also have the right to complain about our use of personal data to the ICO. You can do these by contacting the ICO via their website.
If you would like to speak to us in relation to any of your rights, please contact us.
Changing your preferences
If you no longer wish to be contacted by us about our products or services, or for other marketing purposes, you can unsubscribe by contacting us.
You can also change your cookie preferences at any time using the Cookie Settings link available on our website.
Security and retention of your personal data
Security of your personal data
We take the security of your personal data very seriously. We have implemented various strategies, controls, policies and measures to keep your data secure and keep these measures under close review. We protect your data by using encryption techniques and we use other safeguards such as firewalls and password protection. This means that your data is protected and only accessible by co-workers who need it to carry out their job responsibilities. We also ensure that there are strict physical controls in our buildings which restricts access to your personal data to keep it safe.
Retention of your personal data
In broad terms, we will only retain your personal data for as long as is necessary for the purposes described in this Privacy Policy. This means that the retention periods will vary according to the type of the data and the reason that we have the data in the first place.
We have procedures in place regarding our retention periods which we keep under review taking into account our reasons for processing your personal data and the legal basis for doing so.
Changes to this privacy policy
We may update this Privacy Policy from time to time. If we make significant changes, we will let you know but please regularly check this policy to ensure you are aware of the most updated version.
This Privacy Policy was last updated on 16.02.2026







